[Case Study] Building a Pipeline of Qualified Leads

This campaign had two goals: to reach Avnet’s audience through Endeavor’s content marketing & data driven media tactics and increase Avnet brand awareness & audience interaction. In turn, generating leads & qualified prospects.

Endeavor developed an integrated program consisting of custom-created content targeting its audience of B2B decision makers to generate a volume of viable and qualified leads based on user engagement with multiple assets during the nurturing process.

The Endeavor-Avnet partnership resulted in 2,000+ MQLs generated within months of the program launch. Download the full report and learn how the innovative user experience of the Content Engagement Centers generated a large volume of views and deep insights.

Interested in learning more about generating leads? Send us a note at [email protected].